Keep Calm and Facebook on
Facebookians everywhere, listen up and don’t panic! Go here to learn all you need to know about managing the new Timeline.
admin on January 25th 2012 in Social Media
thank you Gustavo Vieira
You can get this wallpaper here: http://islifegood.tumblr.com/
admin on January 23rd 2012 in Fabulous
The Problem with QR codes by scott stratten
You MUST watch Scott Stratten’s UnMarketing Keynote at the NAMP conference, discussing QR Codes and the problem with them:
admin on December 26th 2011 in Fabulous
Pantone 2012 Color of the Year
Here’s what Leatrice Eiseman, executive director of the Pantone Color Institute says about the winning color: “Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it. Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.” Read more on the How Magazine blog >>
admin on December 9th 2011 in Fabulous
hey, this brand tastes just like chicken
Valerie Jacobs is vice president and group director of trends at LPK. She is a seasoned design forecaster focusing on the development of trend analysis for LPK client brands. Here are a just 3 extremely insightful nuggets that I have learned from her:
1. There is no better brand expert than your consumer.
2. If you think of a brand as a conversation between a company and its consumers, there are branding opportunities at every level of an organization.
3. Remember that a great brand relationship is like a passionate, entertaining conversation! Potential pitfalls are things like acting self-important, not listening, not bringing anything relevant to the conversation, or not being responsive. Avoid these pitfalls by seeking fresh ways to understand your audience and empathize with their values and instincts.
Now discuss amongst yourselves.
admin on June 13th 2011 in Branding
